2020
virtual production
services: 3D sketches & styleframes for the studio setup, edit of studio formats and behind the scenes
CLIENT: bmw group
Agency: Elastique. gmbh
Awards:
As part of BMW's #NEXTGen2020, Elastique. reinterpreted virtual production technology and used it for innovative product communication: The combination of virtual sceneries and the physical stage, layered with augmented reality, created iconic communication and new forms of product presentations.
Awards:
IF Design Award Gold, 2021
CRESTA 1x Silver, 2x Bronze, 2021
Red Dot Best of the Best, 4x Red Dot, 2021
ADC 2x Gold, 1x Silver, 2x Bronze, 1x Award, 2021
An Elastique. Production
Elastique.:
Creative Lead, Concept, Design, 3D, Animation, Unreal Content Production, Sound-Design
NSYNK Gesellschaft für Kunst und Technik mbH:
Virtual-Production-Technology, Creative-technical Consulting, Unreal
Alpha Flare:
Additional Unreal Support (Car Shading & Texturing), Technical Consulting
Client:
BMW Group AG