2021
INTERACTIVE EDUCATIONAL FILMS, MEDIA INSTALLATION
SERVICES: STYLEFRAMES
CLIENT: BMW GROUP
AGENCY: ELASTIQUE. GMBH
AWARDS:
With the BMW i Vision Circular, BMW is rethinking materials, technologies and processes. Three interactive exhibits were developed for the BMW Circular Hub that playfully explain the principles of the BMW Circular Economy. RE:DUCE RE:USE RE:CYCLE
Controlled by the gesture in the air, the visitor scrolls through educational movies and interact with the topics.
Designed for the cycle. For the introduction of the BMW i Vision Circlular, Elastique. created a mediatecture that stages the circular idea of the vision vehicle in space.
AWARDS:
ADC Award, Bronze, 2022
Red Dot Best of the Best &
Red Dot, 2022
IF Design Award, 2022
An Elastique. Production
Agency: Elastique. GmbH
Architecture: Meire und Meire
Client: BMW Group